Data insight
Sellers cluster obsessively on .99 price points
There are price magnets, and there are dead zones.
The most common exact prices
Sellers cluster hard on .99 price points
Pricing on the marketplace isn't smooth; it's a set of magnets. Listings pile onto $9.99, $19.99 and $29.99 and largely avoid the spaces between.
For a seller, the takeaway is practical: pricing just off a magnet rarely pays, and the empty bands above $30 are thinner and less contested than they look.
About this number
From the MythicLemon Marketplace Index, recomputed for this reporting period. Catalogue coverage is complete through May 2026. Methodology →